As software applications have proliferated in the enterprise, teams now have access to more tools than ever before. However, data fragmentation and disconnected workflows are preventing teams from building scalable, data-rich AI applications. The emergence of enterprise-grade generative AI capabilities is making proprietary data more valuable and highlighting this problem more loudly than ever. We believe Pavitar Singh and UnifyApps are building the central nervous system to deploy generative AI in the enterprise. Today, ICONIQ Growth is thrilled to announce that we are leading a Series A investment in UnifyApps.
UnifyApps addresses these challenges head-on. Purpose-built to help enterprises unlock AI's potential, their platform connects over 350 leading SaaS applications through a robust, scalable platform-as-a-service layer. This integrated approach can enable AI agents to leverage an enterprise's unique datasets, drive actionable insights, automate complex processes, and provide every department with accurate, secure and auditable AI-driven solutions.
Our relationship with UnifyApps’ Co-founder and CEO, Pavitar Singh, began in 2014, when ICONIQ Growth began our partnership with Sprinklr. As Sprinklr’s longtime CTO, Pavitar drove the integration of customer experience across many functions from marketing to sales to customer success, where he often confronted the challenges of fragmented systems, scattered data, and isolated workflows that restricted teams from fully realizing the value of their data.
It was during those moments that Pavitar envisioned the need for seamless integration, optimized workflows, and enterprise-specific insights. Drawing on lessons learned from working with complex global companies, Pavitar and his team began building the connective tissue that addresses the challenges posed by these disparate systems. The UnifyApps platform enables AI to scale meaningfully as the control layer across enterprise functions, empowering real-time, context-aware decision-making.
Alongside Pavitar, we are thrilled that Haitham Elkhatib, former SVP of Sales at Sprinklr, is joining as Chief Revenue Officer to help lead UnifyApps into its next phase of growth joining Mike Runco, who has been driving us forward as VP of Sales. Pavitar and Haitham are joined by an experienced team of co-founders, Abhishek, Rachit, Sumeet, Abhinav, Rahul, Kavish, Shivam, and Rohan and a team behind them that builds wonderful software at a remarkable pace and quality. Together, we believe this team is poised to tackle enterprise AI at scale, enabling a future where AI workflows are not just supplementary but integral to every business function.
At ICONIQ Growth, we believe in the transformational potential of a unified platform approach and we’re excited to support Pavitar, Abhishek, Rachit, Sumeet, Abhinav, Rahul, Kavish, Shivam, Rohan, Haitham and the entire UnifyApps team as they build toward their vision of unlocking the central nervous system of enterprise AI. Welcome, UnifyApps to the ICONIQ Growth family!
Published:
November 8, 2024